Business Advisers

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J.Kermit Campbell

J. Kermit Campbell, 74, is the former Chairman, President and Chief Executive Officer of Herman Miller, Inc., a designer and manufacturer of office furniture. Since leaving Herman Miller, Inc. in 1995, Mr. Campbell has invested in a number of ventures, including United Power Line Contractors, Bering Truck Corporation, Black Star Farms, Advanced Information Systems, United Shield International, PassAlong Networks and CORE Energy Co. Mr. Campbell is a director of Traverse City State Bank, an honorary Trustee and past Chairman of the Board of Hope College, a Trustee of the Northwestern Michigan College Foundation, a Trustee of Eagle Village and a Charitable Trustee and President of Traverse Symphony Orchestra.

Mr. Campbell has also been Chairman of Bering Truck Corporation and a director of Irwin Union Bank, Tennessee Pacific, and PassAlong Networks. Mr. Campbell has been a director of SPX since 1993. Mr. Campbell is our longest-serving Board member. Since 1993, Mr. Campbell has consistently applied the operational, financial, and strategic experience garnered from his career, as well as involvement in a number of other business interests. In addition to the qualifications, attributes and skills Mr. Campbell initially brought to our Board, he now offers the perspective, institutional knowledge, and deep understanding of our business accumulated over his 20 years on our Board.

Source: SPX Corporation on 03/21/2013

George F. Bearup

George F. Bearup has practiced law in Traverse City for 36 years. He is recognized in Michigan and the nation as a leader in the areas of estate planning and retirement planning. George is one of only 2,600 attorneys in the nation elected to be a Fellow of the American College of Trust and Estate Counsel. The College is a national organization that includes attorneys who have demonstrated the highest level of integrity, commitment to the profession, competence, and experience as trust and estate counselors.

George is very active in the Traverse City community and was most recently tapped to chair the Munson Healthcare Affiliations Committee, which was created to analyze a potential partnership with Spectrum Health. Over the years, he has donated a significant amount of time, legal expertise, and resources to the Rotary Charities of Traverse City, the largest grant giving chapter of all Rotary Charities in the world.

In addition, George is a frequent speaker and moderator for the Institute of Continuing Legal Education seminars, including the Annual Drafting Estate Planning Documents Seminar and Annual Probate and Estate Planning Institute. He has written several articles on divorce, probate trusts, and estate planning, and is a chapter author and former co-editor of the “Michigan Revocable Grantor Trusts” (ICLE 2d and 3d eds).

Notably, George was a founding member of Smith Haughey’s Traverse City office in 1990. George is a Fellow of the State Bar of Michigan. He has been listed in “The Best Lawyers in America” (Trusts) for over 20 years, is AV rated by Martindale-Hubbell, and has been named as a “Michigan Super Lawyer” since 2006. In addition, George has been a Fellow of The American College of Trusts and Estates Council since 2002.


Joel “J” is an entrepreneur who started his businesses as a teenager and organically grew them into some of the most popular and well respected companies in their niches.

The most publicly recognized company, MacUpdate, was founded at age 16 with intentions of being an outlet for his passion in online communication and the Mac computer. It has been recognized three times as one of the fastest growing companies in the country by Inc. Magazine. is currently the #2 most popular Mac-only app community on the Internet, reaching nearly 4,000,000 visits each month, second only to It is one of the largest distribution points for Mac app developers, having sold millions of copies of apps.

Joel enjoys dabbling in other side business ventures, both online and offline. He’s interested in building into local culture and connecting with people who have interests in building up organizations. He also spends much of his time traveling the world and living in different cultures including South Africa, Mexico, Costa Rica, Italy, Peru, Japan, United Kingdom, Bonaire, Nicaragua, Thailand, Australia, New Zealand and others.

Lately, you can find him bouncing between Traverse City and Kalamazoo, MI.

Wendy Steele

Wendy Hermann Steele of Traverse City has been awarded the prestigious Jefferson Award for Public Service in Cincinnati. Steele, who relocated to northern Michigan from Cincinnati in 2004, will travel to Washington, D.C. to represent the region at the national awards ceremony in June.

Steele was recognized for Impact 100, Inc. an idea she had for women joining together to change lives by awarding transformational grants to local nonprofits. Since its founding in 2001, more than $2.5 million has been donated and the model has expanded to 18 other U.S. communities and internationally to Australia. In total, more than $25 million has donated by more than 5,000 women.

Steele is the owner/CEO of Stexley-Brake, LLC, which designs, manufactures and distributes consumer and industrial products under the Tape Wrangler brand. The company also assists inventors and businesses bring new products to market. She is also involved in numerous community projects and philanthropic efforts.

Judy Shoemaker

Judy brings more than three decades of sports marketing and brand management experience to the Forces for Kids advisory group. Her background includes strategic marketing, brand development, property/event management, and sponsor/media partnership programming for professional teams and leagues, National Governing Bodies (NGB’s) global marketing agencies and non-profit associations.

She served as Vice President of Marketing for the NBA (NYC), Director of Marketing and Promotion Services for the 2002 Olympic Winter Games (Salt Lake City) and held senior management positions with a Chicago-based global marketing agency, and a national non-profit education association.